7 Ways for Writing Catchy Email Subject Lines

7 Ways for Writing Catchy Email Subject Lines

Email subject lines are crucial. Why? Because people do judge newsletters by their subjects. And here’s the bombshell: 30% of email recipients decide whether to open an email simply based on its subject line. And 69% of email recipients report email as spam based...
Email Marketing Strategy

Email Marketing Strategy

Email marketing is said to be one of the strongest marketing channels . And it can be, if backed by an effective email marketing strategy. Sometimes you run into email programs, where it is like: “What were they thinking?” This could be so much better! Your email...
5-part email workflow to convert leads into customers

5-part email workflow to convert leads into customers

Does your business have salespeople whose job is to convert new leads into customers? If so, it’s an unfortunate fact that over 50% of leads generated by businesses are qualified but not yet ready to buy. You’ve spent valuable time and money getting them, so you need...