5-part email workflow to convert leads into customers

5-part email workflow to convert leads into customers

Does your business have salespeople whose job is to convert new leads into customers? If so, it’s an unfortunate fact that over 50% of leads generated by businesses are qualified but not yet ready to buy. You’ve spent valuable time and money getting them, so you need...
Why Inbound Email Marketing

Why Inbound Email Marketing

Inbound Email Marketing What is an Inbound Email Marketing? Consider this. A financial investment company keeps calling you every now and then to tell you about their ‘awesome’ plans, whether you are interested in them or not. Urgh! On the other hand, you have been...
4 stages of Inbound Email Marketing

4 stages of Inbound Email Marketing

The 4 stages of inbound email marketing There are four basic actions that make up the inbound email marketing model: 1. Attract This one seems simple, right? You want to attract lots of people to your website. While partially true, it comes with a caveat: inbound has...
4 Easy Tips To Build Your Email List

4 Easy Tips To Build Your Email List

4 Easy Tips To Build Your Email List Every time we get a welcome pop-up on a new website that asks for email ID for subscription, we usually ignore it and close the pop-ups. We might ask ourselves, why I do that? Well, these requests for subscription are either too...
How to manage your daily emails ?

How to manage your daily emails ?

It’s Monday morning. As Lara sits down at her desk she experiences that familiar feel… She’s not dreading the day ahead of her – she’s dreading her email inbox! Lara is finding an answer to the question “How to manage your daily...